Hi, I'm Lisa, and I'm a therapist like many of you.
I help therapists build private practices that actually fit their lives, using the systems I had to learn the hard way.
I built and ran a large private practice, so the business side of this work is not theory to me. I learned it firsthand, including all the parts no graduate program teaches.
Before any of that, I spent more than ten years as an educator. Teaching is how my brain works, which is why everything I make feels less like a business program and more like sitting with someone who has already done it.
Somewhere along the way I started writing it all down. The systems, the policies, the order to do things in. That became the books, then the courses, and then the podcast.
Most therapists are trained to do excellent clinical work, then handed a business they were never taught to run. That gap is not a personal failing. It is a hole in the training, and it is fixable.
Why I built Craft Your Practice
I built Craft Your Practice to be the resource I wish I'd had when I started. Everything here is made to fill that gap, in plain language, in the order you actually face it. Not a coaching program, and not hype. A real library of education for the parts of practice no one walked you through.
A little about the rest of me
When I am not working, I am usually making something with color. I am a part time artist, and the shibori pieces you see across this site are mine. I think a practice should feel like something you made on purpose, which is probably why the art and the business have never felt separate to me.
Begin with the free Starter Kit.
The first steps of building your practice, in the order that actually works.
Get the free Starter Kit