Craft Your Practice method
Learn at Your Own Pace, Grow with Confidence
Practical, supportive courses that help you launch, grow, and sustain your private practice.
A Guide to Building a Personalized Private Practice is an online course designed to help therapists move from idea to implementation with clarity and confidence. You’ll discover how to create a practice that reflects your values, serves the clients you’re most passionate about, and supports the life you want to live.
Through guided lessons, interactive worksheets, and practical tools, you’ll:
Define your vision and identity as a practice owner.
Build the foundations of your business—services, fees, and systems that work.
Learn sustainable marketing strategies to attract the right clients.
Establish boundaries and structures to support long-term success.
By the end of this course, you won’t just know the steps to start your practice—you’ll have a customized plan in hand, ready to launch and grow with confidence.
28 Lessons 957.00
Credentialing, Insurance, and Getting Paid takes the confusion out of one of the most intimidating parts of starting a private practice. In this course, you’ll learn exactly how to navigate the credentialing process, contract with insurance panels, and build systems that ensure you get paid for the work you do.
Through clear lessons, downloadable forms, and step-by-step guidance, you’ll:
Understand the credentialing process and avoid common mistakes.
Learn how to choose the right panels and contracts for your practice.
Set up systems for billing, reimbursement, and claim troubleshooting.
Gain confidence in managing insurance while protecting your time and income.
By the end of this course, you’ll move from uncertainty to clarity—equipped with the knowledge, tools, and confidence to make credentialing and payment work for you, not against you.
30 Lessons 997.00
5 new intensives offered as self-directed courses
Build a Brand That Feels Like You
Define your niche, clarify your message, and grow your private practice with authenticity.
The Therapist Branding Bootcamp helps you build a confident, authentic brand that reflects who you are as a therapist. Learn to define your niche, clarify your message, and create a cohesive online presence that attracts your ideal clients naturally. This focused, values-driven training blends practical strategy with therapist-specific insight—so your brand feels genuine, grounded, and aligned with your clinical identity. $397
Work Smarter. Simplify Everything.
Streamline your systems so your practice runs smoothly—and your energy goes where it matters most.
The Systems That Simplify Your Practice helps therapists create efficient, repeatable systems that make business tasks easier and client care smoother. You’ll learn how to organize workflows, automate key processes, and design structure that supports balance instead of burnout. Perfect for therapists ready to spend less time on admin and more time doing meaningful work. $497
Step Into Confidence. Transition With Clarity.
Move from insurance to private pay with strategy, ease, and values-aligned systems that last.
The Private Pay Transition helps therapists shift from insurance panels to a thriving private-pay model with clarity and confidence. Learn how to communicate changes to clients, price your services ethically, and build a marketing foundation that supports stability and sustainability. This course is ideal for therapists ready to step into autonomy, value their work fully, and create a practice that feels both ethical and profitable. $497
Intensive Courses Offered As Cohorts ( W/Live Sessions) As Well As Self Directed
First Cohort Begins April 13, 2026
Get Credentialed. Get Paid. Simplify the Process.
A practical, therapist-focused guide to credentialing and insurance that saves time and builds confidence.
The Marketing That Feels Authentic Intensive helps therapists create ethical, effective marketing strategies that align with their voice and values. You’ll learn how to communicate your message clearly, use social media with purpose, and connect with your audience in a way that feels natural—not forced. Perfect for therapists ready to grow their visibility without compromising integrity.
The Credentialing Accelerator takes the confusion out of insurance credentialing for therapists. Learn how to apply, manage, and maintain your insurance contracts with ease. This course covers every step—from CAQH and NPI setup to verifying payments—so you can get credentialed faster and start getting paid consistently. Simplify your systems, reduce stress, and gain confidence navigating insurance.
Self- Directed $597 Cohort $899
First Cohort Begins February 16, 2026
Build Your Practice With Confidence.
A guided roadmap for your first 90 days in private practice—clear, structured, and sustainable.
The Launch Lab is your step-by-step guide to building a strong private practice foundation in your first 90 days. Learn how to set up systems, pricing, policies, and marketing strategies that align with your values and vision. You’ll move from overwhelm to clarity with practical tools and structured guidance designed specifically for therapists starting out.
Self-Directed $497 Cohort $799
Find Your Focus. Own Your Specialty.
Clarify who you serve and attract the right clients with ease.
The Niche Clarity guides therapists to identify their ideal clients, refine their focus, and communicate their specialty with ease. Through structured reflection and practical strategy, you’ll discover the clients and work that energize you most—and learn to articulate that clearly in your marketing and referrals. Build a private practice that feels purposeful, sustainable, and aligned with your professional values. $497
Build Relationships That Sustain Your Practice.
Learn how to create genuine, lasting referral connections that bring the right clients to your door.
The Referrals That Flow teaches therapists how to create and maintain strong referral networks with authenticity and ease. You’ll learn practical communication strategies, appreciation systems, and outreach habits that turn one-time contacts into ongoing referral partners. Build trust, visibility, and a steady stream of ideal clients—without feeling salesy or forced. $397
First Cohort Begins july 13, 2026
Share Your Work With Confidence.
Build visibility and attract ideal clients through marketing that feels ethical, grounded, and true to you.
Self Directed $497 Cohort with Live Sessions $799
You Don't Need to Do This Like Everyone Else. You Get To Craft It.
~Lisa Reidsema